Stop Waiting for Your Startup to Grow to Start Marketing it. Build a Strategic Growth Engine with Fractional CMO services exclusively for B2B Startups
Hi, I'm Elizabeth, an AMA Professional Certified Marketer, LinkedIn top 1% Social Seller and the strategic catalyst your B2B SaaS startup has been looking for. But I’m not just here to “do marketing.” I’m here to own it—so you can stay focused on product, team, and growth.
I’ve helped B2B startup companies:
Let’s make marketing a strategic asset—not a guessing game.
...now let's make sure they come. It's time for marketing that does more than “look busy.” I help B2B SaaS founders transform scattered tactics into a focused, scalable marketing engine—without hiring a full in-house team.
As your Fractional CMO, I step into your team to lead the marketing function across:
→ Strategic Positioning & Messaging
Own your story. Align your messaging with the real challenges and priorities of your buyers.
→ Go-To-Market Strategy
Design and execute launch or growth plans that create traction—not just “buzz.”
→ Demand Generation
Align content, campaigns, and outreach with your sales motion to shorten cycles and build your pipeline.
→ Content & Channel Strategy
Repurpose with purpose. Build a content engine that earns trust and drives action.
→ Marketing Infrastructure & Ops
Systems. Tools. KPIs. Everything needed to make marketing run like a revenue impacting function, not a black box.
Deep Dive & Discovery
We audit, align, and map the gaps—messaging, channels, funnel, buyer journey.
I design your GTM roadmap, set KPIs, build your marketing engine, and optimize operations.
I step in as your marketing lead—managing strategy, teams, and systems for ongoing growth.
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